“It’s as if every last image is designed to call to mind the book, ‘Advertisements for Myself’”

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A couple of years old, but good read from NYT on Instagram and FOMO:

Viewers, meanwhile, are expected to let the sumptuous photos wash over them and chip in with comments (“Gorgeous sunset!”) and heart-shape “likes,” which function as a form of social currency, reinforcing the idea that every shot is a performance worthy of applause. The result is an online culture where the ethic is impress, rather than confess.

It is as if every last image is designed to call to mind Norman Mailer’s book title, “Advertisements for Myself.”

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